Wine Perception is also a Function of the Wine Glass’ Shape

In a controlled study published in the journal Appetite, (1) scientists investigated the hypothesis relative to the intricate relationship between “la forme et le fond” (shape and substance), in this case, between the wine glass and the fermented  grape juice. In this perspective, 85 male and 96 female volunteers aged 19-73 years, all healthy, were put to the test.
The experimentation proceeded as follows: 89 subjects received red wine, 92 subjects white wine. Subjects compared three glasses with a white wine and three glasses with a red. Glasses were of different shape but of the same height and of comparable opening diameter. All glasses had elegant stems; two glasses of ‘tulip’ and ‘beaker’ like shapes were used in sessions with red and white wines. Different bulbous glasses were used in either red or white wine sessions.
All of the subjects were blinded whether they received one or more wines. Intensity, hedonic tone, and quality of the wines were rated repeatedly before and after drinking.
Conclusion: The ratings of wine odors from different glasses were significantly influenced by glass shape. These results can be interpreted to come less from the esthetic impression the glasses made on the tasters than from other factors that the Institute’s Wine workshop delves into, including, but not limited to the relationship between different types of wine bouquet (i.e. aromatic compounds) that can emanate from differently shaped wine glasses. (2)
(1). Hummel T1, Delwiche JF, Schmidt C, Hüttenbrink KB. Effects of the form of glasses on the perception of wine flavors: a study in untrained subjects. Appetite. 2003 Oct;41(2):197-202.
(2). Note of humor:  On the origins of wine and especially champagne glasse shapes. 
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Professor Joubert teaches how to extend a healthy cancer-free Lifespan to 122 years thanks to safe, efficient and cost friendly breakthrough protocols. Working on a documentary and book that redefines Medicine in light of new discoveries, ancient wisdoms, innovative research and holistic science, he can be nonetheless available to coach patients back to homeostasis, wellbeing & Joie de Vivre. On occasion, Pr. Joubert can also coach health professionals to better protect their holistic practice when they must deviate from outdated and-or irrational mainstream “standards of care” in order to genuinely serve their patients, evidence-strong Science and internationally recognized human rights. For details, see the links called “Contact” and “Mission” (under the “About” link).

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